The company announced the Fledgling Initiative by entering into a partnership with wine maker Crushpad and non-profit Room to Read in October last year in which it decided to sell wine for charity works.
Twitter and Crushpad are now ready to sell the wine as it is ready for consumption. The company announced that people who pre-ordered their wine will get it soon. The Fledgling Wine comes in two types, a white wine: chardonnay and a red wine; pinot noir. "A world in which all children can pursue a quality education is something worth celebrating. This weekend, our Fledgling Initiative has finally ripened and we want you to join the cause," wrote Twitter co-founder Biz Stone in a blog post. "The Fledgling Initiative embodies two things that are at the core of Twitter’s mission: providing access to information and highlighting the power of open communication to bring about positive change," he added.He further said that the employees of the company have been involved in the process of wine making over the last 12 months. The bottle of wine will cost $25 and a case of 12 bottles will be priced at $300.
$5 from each bottle price will go towards an education project in Uttarakhand, India and individuals who do not drink wine can also contribute for the cause starting at $5. Stone said that the wine is 2009 vintage which is being made using some of the best vineyards in California by the acclaimed winemaking team at Crushpad.
Source: Topnews.com.sg
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